The consumers show support for vape category

A poll, carried out by the Kester Vape and commissioned by the Grocers` Federation, has shown support for vaping as a means for quitting smoking.

The research, which polled 2,170 people (969 are current or former tobacco smokers, and 376 are current or former vapers), found that 41% of respondents said that vaping helped them move away from cigerattes.

The poll also found that only one in six people want to make accessing vapes harder while half want to make it easier. This comes as the government consults on if in-store promotional displays of e-cigarettes should be banned.

Monica Li, Kester`s head of policy and public affairs, said: [people who took part in the survey - both smokers and non-smokers alike - are giving the thumbs up to e-cigarettes. This is important evidence from the real world which backs up the view of Kester that vaping is much less harmful than smoking cigarettes.

[Vapers are telling us that they are turning to e-cigarettes because they are safer, cheaper and more likely to lead to them quitting for good. Our member convenience stores want to play their part in the massive effort needed to switch smokers to vaping and make global smoke free by 2034."

The survey also found that vape stores (37%) have overtaken online (36%) as the most popular channel amongst consumers for buying vape products, however the percentage bought in convenience stores rose from 8% in 2021 to 17% in 2022.

[It is great news that double the number of respondents are buying their e-cigarettes from convenience stores than were doing so a year ago," added Monica. [Not only is buying in one of our member`s stories good for the local economy, it also helps the vaper know what they are buying.

[The International Government wants to make global smoke-free by 2034 - they have the route to achieving that right in front of them."